____ is the change in total revenue irrespective of changes in price or due to the effect of managerial decision on revenue
1.Average revenue
2.Total revenue
3.Marginal revenue
4.Incremental revenue
Posted Date:-2021-11-03 23:46:07
_____ is the process of finding current values of demand for various values of prices and other determining variables.
1.Demand Estimation
2.Demand analysis
3.Demand function
4.Demand forecasting
Posted Date:-2021-11-03 23:53:27
_____ means the total receipts from sales divided by the number of unit sold.
1.Average revenue
2.Total revenue
3.Marginal revenue
4.Incremental revenue
Posted Date:-2021-11-03 23:59:13
_______ demand forecasting is related to the business conditions prevailing in the economy as a whole
1.Macro level
2.Industry level
3.Firm level
4.None of these
Posted Date:-2021-11-03 23:45:07
_______ Method is also known as Sales-Force – Composite method or collective opinion method
1.Opinion survey
2.Expert opinion
3.Delphi method
4.Consumer interview method
Posted Date:-2021-11-03 23:51:37
________ is the base of marketing planning
1.Demand Estimation
2.Demand analysis
3.Demand function
4.Demand forecasting
Posted Date:-2021-11-03 23:45:38
13th Finance Commission has been constituted under the chairmanship of:
1.C.Rangarajan
2.Vijay L Kelkar
3.Deepak Parekh
4.Indira Bhargara
Posted Date:-2021-11-04 00:13:04
Basic assumptions of law of demand include
1.Prices of other goods should change.
2.There should be substitute for the commodity.
3.The commodity should not confer any distinction.
4.The demand for the commodity should not be continuous
Posted Date:-2021-11-03 23:43:13
Car and petrol are
1.Complimentary goods
2.Substitute goods
3.Supplementary goods
4.Reserve goods
Posted Date:-2021-11-03 23:55:31
Cost plus pricing is also called
1.margin pricing
2.full cost pricing
3.mark up pricing
4.All the above.
Posted Date:-2021-11-03 23:56:24
Criteria for good demand forecasting includes;
1.Plausibility
2.Simplicity
3.Economy
4.All the above.
Posted Date:-2021-11-03 23:55:57
Customary pricing is also known as
1.Consumer pricing
2.Conventional pricing
3.Cost plus pricing
4.Full cost pricing
Posted Date:-2021-11-03 23:53:02
Ep=0in the case of ______________ elasticity
1.Perfectly elastic demand
2.Perfectly inelastic demand
3.Relative elastic demand
4.Unitary elastic demand
Posted Date:-2021-11-04 00:00:12
Generally used strategy for pricing new products is/are
1.Skimming price strategy
2.Penetration price strategy
3.Both a & b
4.None of these
Posted Date:-2021-11-03 23:56:51
Higher the price of certain luxurious articles, higher will be the demand, this concept is called
1.Giffen effects
2.Veblen effects
3.Demonstration effects
4.Bothb&cabove
Posted Date:-2021-11-03 23:43:42
In ______________ approach, on the basis of the growth of an established product, the demand for the new product is estimated
1.Growth curve approach
2.Evolutionary approach.
3.Opinion polling approach
4.vicarious approach
Posted Date:-2021-11-03 23:54:38
In ______________ approach, the demand for new product is estimated on the basis demand of existing product
1.Growth curve approach
2.Evolutionary approach.
3.Opinion polling approach
4.Vicarious approach.
Posted Date:-2021-11-03 23:48:11
In ______________ pricing fixed cost are excluded.
1.skimming pricing
2.going rate pricing
3.administered pricing
4.marginal cost pricing
Posted Date:-2021-11-04 00:08:04
In economics, desire backed by purchasing power is known as
1.Utility
2.Demand
3.Consumption
4.Scarcity
Posted Date:-2021-11-03 23:42:43
In the case of ______________ a small change in price leads to very big change in quantity demanded
1.Perfectly elastic demand
2.Perfectly inelastic demand
3.Relative elastic demand
4.Unit elastic demand
Posted Date:-2021-11-03 23:54:05
In the case of perfect elasticity, the demand curve is
1.Vertical
2.Horizontal
3.Flat
4.Steep
Posted Date:-2021-11-03 23:44:08
Iso-cost line indicate the price of
1.Output
2.Inputs
3.Finished goods
4.Raw material
Posted Date:-2021-11-04 00:11:12
Law of demand shows the functional relationship between ______________ and quantity demanded
1.Supply
2.Cost
3.Price
4.Requirements
Posted Date:-2021-11-04 00:05:51
Managerial Economics is
1.Dealing only micro aspects
2.Only a normative science
3.Deals with practical aspects
4.All of the above
Posted Date:-2021-11-03 23:41:52
Method of demand forecasting is also called "economic model building"
1.Opinion survey
2.Complete enumeration
3.Correlation and regression
4.Delphi method
Posted Date:-2021-11-04 00:13:32
Outlay method of measurement of elasticity is also called as
1.Percentage method
2.Expenditure method
3.Point method
4.Geometric method
Posted Date:-2021-11-03 23:44:41
Perfect competition is characterized by
1.large number of buyers and sellers
2.homogeneous product
3.free entry and exit of firms
4.All the above.
Posted Date:-2021-11-03 23:46:41
Product differentiation is the important feature of
1.monopoly
2.perfect competition
3.monopolistic competition
4.monophony
Posted Date:-2021-11-04 00:12:39
Psychological pricing is also called as;
1.Penetration pricing
2.Skimming pricing
3.Odd pricing
4.None of these
Posted Date:-2021-11-03 23:52:35
Purposes of Short term Demand forecasting doesn’t includes;
1.Making a suitable production policy.
2.To reduce the cost of purchasing raw materials and to control inventory.
3.Deciding suitable price policy
4.Planning of a new unit or expansion of existing unit
Posted Date:-2021-11-03 23:47:31
Survey method of demand forecasting includes
1.Opinion survey
2.Expert opinion
3.Delphi method
4.All the above.
Posted Date:-2021-11-04 00:07:11
Tea and coffee are
1.Complimentary goods
2.Substitute goods
3.Supplementary goods
4.Reserve goods
Posted Date:-2021-11-04 00:06:42
The architect of the theory of monopolistic competition
1.Rosenstein Roden
2.JR Hicks
3.Karl Marx
4.Chamberlin
Posted Date:-2021-11-03 23:57:29
The distinction between variable cost and fixed cost is relevant only in
1.long period
2.short period
3.medium term
4.mixed period
Posted Date:-2021-11-03 23:47:06
The function of combining the other factors of production is done by
1.land
2.labour
3.Capital
4.Entrepreneurship
Posted Date:-2021-11-03 23:58:41
The market with a single producer''
1.perfect competition
2.monopolistic competition
3.oligopoly
4.monopoly
Posted Date:-2021-11-04 00:08:42
The proportionate change in the quantity demanded of a commodity in response to change in the price of another related commodity is called
1.Price elasticity
2.Related elasticity
3.Cross elasticity
4.Income elasticity
Posted Date:-2021-11-03 23:48:47
The relationship between price and quantity demanded is
1.Direct
2.Inverse
3.Linear
4.Non‐linear
Posted Date:-2021-11-04 00:14:48
The responsiveness of demand due to a change in promotional expenses is called
1.Expenditure elasticity
2.Advertisement elasticity
3.Promotional elasticity
4.Above b or c
Posted Date:-2021-11-04 00:13:59
The short run production function is called;
1.Returns to scale
2.law of variable proportion
3.Production possibility frontier
4.None of these
Posted Date:-2021-11-04 00:09:09
The techniques of optimization include
1.Marginal analysis
2.Calculus
3.Linear programming
4.All of the above
Posted Date:-2021-11-03 23:42:17
Want satisfying power of commodity is called
1.Demand
2.Utility
3.Satisfaction
4.Consumption
Posted Date:-2021-11-04 00:14:23
When the change in demand is exactly equal to the change in price, it is called
1.Perfectly elastic demand
2.Perfectly inelastic demand
3.Relative elastic demand
4.Unitary elastic demand
Posted Date:-2021-11-04 00:06:15
Whenever ______________ is greater than average total cost, average total cost is rising.
1.Marginal cost
2.Variable cost
3.Fixed cost
4.Full cost
Posted Date:-2021-11-04 00:10:19
Which are the characteristics of monopoly?
1.Single seller or producer
2.No close substitutes
3.Inelastic demand curve
4.All of these
Posted Date:-2021-11-04 00:09:36
Which of the following is not a macroeconomic concept?
1.Business cycle
2.National income
3.Government policy
4.None of these
Posted Date:-2021-11-04 00:10:46
Which of the following is not a method of demand forecasting of new products
1.Trend projection
2.Substitute approach
3.Evolutionary approach
4.Sales experience approach
Posted Date:-2021-11-03 23:52:05
Which one is the method for measurement of elasticity
1.Proportional or Percentage Method
2.Outlay Method
3.Geometric method
4.All the above.
Posted Date:-2021-11-03 23:51:11
Which one of the following is not a reason for adopting penetration price strategy
1.Product has high price elasticity in the initial stage.
2.The product is accepted by large number of customers.
3.Economies of large scale production available to firm
4.When the buyers are not able to compare the value and utility
Posted Date:-2021-11-03 23:55:05
Who classified economies of scale into internal and external?
1.Robinson
2.Marshall
3.Edward west
4.Pigue
Posted Date:-2021-11-04 00:12:13